The Route

Traveler,

Prime Purpose was created to encourage you on your day to day journey through life. There will come a time when life convinces you that you've lost. We want to be able supply you with reasons to keep going. So each hoodie is meant to be a hug, and each message a reminder, a nudge for you to keep moving forward, because the journey outlasts, you just gotta keep going. You got it.

-Sincerly, 

A fellow traveler